The Urban Open House is a strategic recruitment initiative designed to introduce potential new members to the JCI organization. Each Urbanite is encouraged to invite one guest, offering them a firsthand experience of JCI Urban’s mission, vision, and community.

Following the official program, a networking session allows guests—referred to as Urban Potentials—to be paired with mentors, typically the member who invited them. This mentorship marks the start of the Broki Program, a structured onboarding process that serves as a bridge from Observer to Active Member.

The Broki Program consists of eight development-focused activities, to be completed within three to six months, ensuring that new members are well-prepared, engaged, and aligned with the values of JCI Urban.

This initiative supports sustainable chapter growth by fostering leadership, accountability, and a strong sense of community from the start.

As part of our ongoing partnership with the Neotropical Butterfly Park, members of JCI Urban gathered for a wellness-focused morning to strengthen fellowship and enjoy the natural beauty of the surroundings. The day began with a peaceful yoga session, led by a fellow member, setting the tone for mindfulness and connection.

After yoga, members shared a healthy breakfast prepared by a past president, creating a relaxed and nourishing environment to bond and recharge. The morning concluded with a guided tour of the Butterfly Park, where participants learned about the butterfly breeding process and the park’s contribution to biodiversity.

This activity combined wellness, education, and team building—an inspiring reminder of the importance of balance, nature, and unity in leadership.